Our Story

Ruth Upie Chirwa

A 25 year old Malawian fashion designer based in Mzuzu. She turned personal style into a house of exclusivity, advocacy, and runway excellence.

Upie inclusive fashion showcase group portrait

Ruth first studied business management. A lecturer then encouraged her to pursue fashion design after seeing how she already dressed the world around her. That choice became Upie Collection, a brand rooted in quality, exclusivity, and sophistication.

Her clients include Malawi’s fashion elite, from celebrities and politicians to executives. On the runway, her work champions inclusivity: different bodies, unlimited possibilities.

“Breaking Barriers, Building Bridges.” Fashion as a force for a more inclusive society, where creativity knows no boundaries.

Previous Event

On the runway

Moments from the latest Upie showcase: presence, craft, and community on the carpet.